UK250 - Motor Insurance

About UK250

Who Are UK250?
UK250 is a young company with lots of experience. UK250 Limited was formed by a number of mature business people with several years experience in a number of relevant fields. Their Chairmain, Richard Simmons, came up with the UK250 concept after becoming frustrated with trying to find information through traditional search engines. Remembering this frustration Richard discovered that this frustration was a common experience:

"Discussing the Internet with fellow users, it became evident that people resented their time wasted by embarking on a supposedly fast electronic journey and then either not arriving where expected or taking ages to get there. Then I thought 'if you were in the library looking for information on antiques you wouldn't look up antiques in an encyclopedia, you would go straight to a book about antiques...why can't the Internet be like that?"

Richard Simmons, Chairman UK250 Limited

UK250 - Search Engine Frustration Overcome

The World Wide Web has become a victim of its own success. With over a billion web pages out there in cyberspace, users are all too often frustrated by the difficulty of locating good quality websites which meet their needs. Businesses, institutions and individuals are equally frustrated because they feel they could better exploit the potential of the Internet if only quality traffic could find their sites.

UK250 attempts to overcome these problems by trying to unite serious users with quality websites - simply, efficiently and above all, quickly.

Not a Search Engine - Only the Best Selected

UK250 is a subscription based service. UK250 invite businesses and organisations with good websites to pay to be listed on their website. In return, they will drive ever increasing numbers of their visitors to the sites they list. However, in order for the concept to work the maximum of links per UK250 category has been limited to 100.

Sites are selected if they fulfil the following criteria:

• useful, interesting and relevant content
  
• UK focused (although where relevant and for the benefit of our users, certain non-UK sites are listed)
  
• reasonably easy to navigate
  
• non-offensive content

http://www.uk250.co.uk